49 Lessons, Acquire New Tax Clients, Increase your Tax Business Revenue
Now that you’re getting started with the Tax Marketing Crash Course, I actually want you to stop right now. Take a deep breath. My business was just like yours at one point, and we all know that feeling of pressure—heck, even covetousness—as we look at...
49 Lessons, Acquire New Tax Clients, Increase your Tax Business Revenue
Most tax business owners think ‘tax preparation’ is the most important part of the business. That is simply not the case. The mental shift from “doer of the task” (preparing tax returns) to “promoter of your business” (marketing tax services) is vital if you...
49 Lessons, Acquire New Tax Clients
How To Find That Elusive “Starving Crowd” (And Tips on “New Homeowner” Letters…) Media Selection To Successfully Target That “Starving Crowd” I want to stop to remind you that the BEST kind of media will directly reach the “starving crowd” for...
49 Lessons, Acquire New Tax Clients
Recognizing and Rewarding Clients: Strategic Marketing Techniques It’s About Rewarding Clients Find your “CHAMPION” CLIENTS and treat them like kings! We all have heard of the “80/20 Rule.” It applies to many situations. In this case, I’m applying it to...
